Fringe sports
Highlighting quirky, lesser-known sports with humor and energy.
СТРУКТУРА ТА
For Fringe Sports, we broke away from the typical sports advertising mold. Instead of the usual high-energy, competitive narrative, we highlighted the quirky side of lesser-known sports, celebrating the fun and unpredictability that make them unique. It was a fresh, bold approach that gave these sports the spotlight they deserve.
Team
Product Designer
Avery Monroe
iOS Dev
Avery Monroe
Android Dev
Finley Rhodes
Kai Emerson
Kai Emerson
Deliverables
Booking flow
Mobile app UI
Admin dashboard
Design tokens
User testing report
